Someone told me that my headlines are killing my efforts to grow this blog. They said that they are too goofy or too boring. They told me that I wasn’t maximizing my SEO efforts and that I post too frequently.
I nodded my head and then they provided a list of 18 other things that they hate about my blog. I nodded my head again and said that I wasn’t interested in listening to any more of their negativity and that if they didn’t shut up I would knock out every one of their teeth except one and that god willing they should get a toothache in that tooth.
Well they just ignored my words and went about their business. I can’t say that I was surprised about their reaction because let’s face it, that guy in the mirror is my best friend and my worst enemy.
He is the guy who looked at the Blog Metrics stats and discovered that there are 3,819,293 words in this blog. Incidentally credit for that particular plugin goes to Robert Dempsey. He has a very solid marketing blog that I have learned a lot from.
Headlines and Readers
This joint has been growing by leaps and bounds lately so if you are among the new crew you might not be aware that I have a love/hate relationship with headlines. Great headlines are overrated. There is no doubt that there are a lot of distractions out there and that it is easy to be lost and or ignored but I am not a fan of using the “look at the shiny object” principle because you still need to find a way to keep your readers from pointing and clicking their way to the next place as fast as they got to yours.
Since I know at least seven of you will write me about the headline I will gladly assure you that there isn’t just one story tied into it, but three. However I am not going to write about those now because I am wearing my dad blogging hat and dad bloggers never write about untoward stuff. Uh oh, is it just me or did I try to jam a few keywords into this post so that I would rank higher.
Yep, I did. Got to tell you that years ago I blogged about naked pictures of Brad Pitt and Angelina Jolie and for a while I ranked pretty high on those searches. Never did get any naked pictures of them or Kim Kardashian but the traffic still roles in.
Some people might say that it is the wrong kind of traffic but I don’t necessarily agree. Ordinary people search for those things. Executives search for those things and you never know who might end up here and decide that even though I don’t have what they initially were looking for I do have something of value to them.
The Power Of Words
That was going to be my headline. I was going to tell you about my son. He plays on the school soccer team and in their most recent game his coach said that he was the player of the game. It was well deserved and long overdue.
I don’t say that as anything other than a biased father who is proud of his son. But the best part was the look on his face. I have been telling him for years now that if he plays hard good things will happen and that people will notice.
And then it happened. He had a great game and his coach made his announcement in front of the team. It was great and it provided another teaching moment. We talked about the power of words and gratitude.
An Email Newsletter- The Power of Words
Earlier today I stumbled across an old post called The Power of No and decided there wasn’t any reason to wait any longer to start the newsletter I have been talking about. I signed up for AWeber and set things up.
Technically I set up the $1 trial but what I really did is follow through on a promise I made to myself. I took action and decided that I would teach myself how to do everything that is required. Granted there are tutorials and resources that I can use, but those don’t take care of anxiety/nerves.
I don’t want to embarrass myself. I don’t want to look like a fool, but I would rather try and fail than fail to try.
Sure, that sounds like some kind of silly new age saying but I see truth in it. I am actively working on the ebooks I said I want to write. I am actively working on finishing my story so that I can edit,polish and publish it.
Good things are happening because I am actively working to make them happen and because I have support from you and others. I am grateful for it. Don’t think that I haven’t noticed.
Just write. Tell your reflection to STFU and keep pushing. Can’t say what will happen but if you don’t try nothing will. So walk with me and let’s find out and if you are so inclined scroll down to the bottom of the page and sign up for the newsletter.
P.S. I forgot to add that sandpaper hands had a grip that put me to shame and gorillas cry when I shake their hand.
Good night for now.