Great Headlines Don’t Drive Traffic


Great headlines don’t drive traffic. Some of you will argue with that but you would be wrong, misguided and confused. Ok that last line was obnoxious, arrogant and potentially offensive but such is life.

If you don’t like it you can blame it on the Occupy Wall Street protesters who act like idiots, promote destruction, anarchy and chaos. Or alternatively you can blame it on Wall Street bankers who cheated and clearly support Herman Cain getting a blow job from staffers because that is what candidates deserve.  BTW, the reader who wrote in to complain about my talking about blow jobs clearly is in need of getting his dick sucked at least twice a day for a month- not to mention a colonoscopy.

Dammit people, if you don’t like my words than you shouldn’t read them or simply click on another one of my posts. I put out like nobody’s business and you will almost never lack for new content here. Clarification, I recycle content all the time but when I am on my game it is generally integrated into a new piece.

And that brings me to my next order of business which is Nanowrimo. I am working hard to take this lump of clay here and turn it into something magical, mystical and mysterious.

The powers that be tell me that I am not supposed to use words that I have already written to make this happen but like all good men I have selective hearing and have chosen to ignore that. I could come up with something that is brand new but I don’t see the point. The words I am using are mine and I am simply repurposing and repositioning them.  They are like soldiers who have received new orders.

They know better than to defy the chain of command. I say jump and they ask how high. Besides the point of this process isn’t to win a prize or to prove that I can follow directions. It is to take a dream and make it reality. The point and the purpose is to make more out of less.

Words on a page only work in conjunction with other words which is why I am grabbing selections from here and Fragments of Fiction to make something more out of them.

I don’t know what the hell this story is about or who all of the characters will be. They haven’t told me yet but I do have pieces of it and the portions of the pie are slowly coming together. The question I ask myself is whether I am making a mess or a masterpiece. It could be something entirely in between.

But what I am certain of is that Great Headlines Don’t Drive Traffic. At best they catch the occasional eye and if you are lucky that leads to someone pointing and clicking their way onto the blog. They are just a small portion of the magic potion that drives traffic.

If you agree or disagree let me know in the comments. If you like my writing read more posts here and take a gander at the story I am slowly building over here. Share your thoughts and tell me what you think.

Thus spaketh Jack, the grumpy, angry and very hungry dad blogger.

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  1. Barbara November 6, 2011 at 4:22 am

    What a comforting title, now I do not need to worry anymore about mindblowing headlines.
    Blown away by your story! Anger and hunger go hand-in-hand, I have been there.

    • Jack November 6, 2011 at 8:39 pm

      Hi Barbara,

      Welcome to the blog. Mind blowing headlines are indeed overrated or at least I think so. Takes a little bit more than that to generate traffic.

      Doesn’t matter how good your headline is if no one sees it.

  2. Elena Patrice November 5, 2011 at 11:37 am

    Maybe I’m twisted, maybe to much ying and too much yang, but this is funny as hell and somehow I appreciate it.

    I’m headed to check out the story; I wouldn’t miss it!!

    Thanks for taking me off guard and making me laugh!!

    Much kindness,


    • Jack November 5, 2011 at 8:18 pm

      Sick and twisted people are always my favorites but probably because I am too. 😉

      Always good to see you here. Will be updating that story a bit later. Stay tuned.

  3. Jared Karol November 5, 2011 at 7:13 am

    More Bloggers should write when they’re grumpy, angry an hungry– maybe then there’d be more stuff worth reading!

  4. Bill Dorman November 5, 2011 at 4:49 am

    My keyword search for blow job got me over here. So I guess that keyword thing does work after all, huh?

    It’s been a busy 3 weeks off line for me so I’m woefully falling behind on my comments. But guess what? It’s all good because I’m not trying to keep up with anybody. If I have time to get in, I’m in; if not, I’m not. Pretty simple, huh?

    I’ll have to check out the other writings.

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