The Biggest Liar In Social Media Blog Awards

«Don't call me nemo!»

Let’s get something clear from the start, this isn’t going to be a post where I rant and rave about all of the evils of social media. I am not going to provide you with a list of pretentious fools who I think have gotten too big for their britches either.

Those posts are as we used to say, ‘played out.’

They are old and tired, or maybe I am the one who is old and tired. Who can remember.

What I can tell you is that I have been playing around with starting my own blog awards “program.”

Why Would I Do This?

Several years ago I started a weekly round up of posts from the dad blogosphere that I called Festival of The Fathers. I thought it was a good way to highlight interesting posts and share some link love and I thought it might lead to more traffic.

It didn’t.

I didn’t set it up with a “linky” or anything like that and because I did all the work of gathering the posts it rarely received any exposure from other bloggers.

Anyhoo, the other day I was thinking about this blog and the 873 others I write for and decided it was time to evaluate things again and figure out if I should shut down one or more of them.

It would make it easier to focus on the “important stuff,” like writing my books and focusing upon things that pay the bills. While lost in my musings it occurred to me that creating my own blog awards might present an interesting way to grow the blog.

Explosive Growth Based On A Joke

Many if not most bloggers are interested in growing their readership. Quite a few will fight to win an award, even if it is based on the “popular vote” and not “merit.”

In concept I could create a Social Media Blog Awards Contest that required all of the entrants to link to my blog in some fashion. Build this sucker properly and you can generate a boatload of back links and a bunch of new subscribers.

Since this was based on a tongue-in-cheek idea I thought about using some variation of “The Biggest Liar In Social Media Blog Awards.”

It would be a fabulously successful production that would lead to massive exposure, a book deal and would change my life forever.

Picture for a moment me sitting with Jimmy Fallon and Jimmy Kimmel on the TheJackB Variety special talking about how TheJackB line of clothing is more popular than Ralph Lauren and Calvin Klein.

I’d be erudite, witty and exceptionally entertaining, really I am pretty damn funny sometimes and humble too.

Imagine the pride you would feel because you could say you knew me way back when.

Instead Of a Trophy You’ll Get

Instead of a trophy you’ll get a clown fish or perhaps a visit from an angry monkey, the details still have to be worked out.

Hell, I am getting all kinds of excited just thinking about the possibilities. If I turn thought into action and possibility into opportunity I might be able to tell you whether you need a huge audience to be successful in social media.

The BLSMBA (now that is a mouthful) could be my ticket. It would take more work than buying fans and followers on Fiverr but not as much as “bribing” readers with cool the opportunity to win cool prizes.

Oops, did I say bribe. Someone tell the FTC that I always disclose and that I brush my teeth twice a day.

Stay tuned my friends because there is more to come but I am not going to share that with you now because like every good writer/performer I want to leave you out of breath and begging for more.

See you in the comments.

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  1. Deakin Vet June 5, 2013 at 9:31 am

    Could use a clown fish… it’s a great fish, and the relative of Nemo. Good blog, by the way!

  2. Trey April 11, 2013 at 3:21 pm

    Perhaps a PR latchkey Flack award for blog that put out press releases without any additional thought.

  3. Danny Brown April 10, 2013 at 3:29 am

    Call them the You Don’t Know Jack Awards.

    Award them to the most egotistical, self-serving, business acumen-less folks on the social web, but word it in a way they feel they’re actually being rewarded for goodness. Then go crazy with it and get them to share everywhere.

    Job done. 🙂

    • Jack April 10, 2013 at 4:17 am

      Hi Danny,

      I love the name. Part of the fun is making sure those folks get a warm fuzzy feeling out of their awards.

      People do make life far more interesting don’t they.

  4. Amber-Lee Dibble April 9, 2013 at 1:29 pm

    Jack. Dude.
    Ok. First of all, I don’t think you have an extra word in the paragraph with BLSMBA, I think your brain stuttered and they are just mixed up. Go fix it, I’ll wait.
    Ok? Ok. Second. I LOVE blogger awards! Ha! It’s funny I know… At best, most people seem to think they are silly (I don’t) at worst, folks seem to think they are a waste of time (nope! Not me). Go for it!! I’ll fight tooth and nail to win a nifty award dreamed up and designed by the Ultimate JackB!!
    Last, I aint afraid of no cranky monkeys! However the scary looking BFF of the cranky monkey has me hiding under my desk…. with my 45-70, mind you. And hurry up and get him outta here because my little Alaska Chick-let is poking me in the back telling me to get out from under the table…so she can get out too!

    • Jack April 9, 2013 at 9:52 pm

      Hi Amber=Lee,

      Somehow I am not surprised about your not being afraid of the cranky monkey. I am guessing that out of my readers less than 5% are hunters and or have any experience living a more rugged lifestyle.

      I very well might push ahead with the awards. I am a curious sort of fellow so part of me wants to see what happens if I do make it happen.

  5. Kaarina Dillabough April 9, 2013 at 8:52 am

    Ditto what Jayme said 🙂 Cheers! Kaarina

  6. Jayme Soulati April 9, 2013 at 7:43 am

    Out of breath and begging for more? No way; not possible. I say shut it down already in favor of that other guy with a face who may be your brother, cousin or evil twin. Yeah, I think that’s a far better use of your time now that you’re trying to grow up and laugh at people.

  7. Tim Bonner April 9, 2013 at 6:24 am

    My kids really want a couple of goldfish so that clown fish would come in really handy :-)!

  8. TheNewElizabeth April 9, 2013 at 4:09 am

    I’m sure you’re erudite and entertaining. And mostly humble. What do I have to do to get that clown fish?
    P.S. The paragraph that has “BLSMBA” has an extra word. After you find it, delete this P.S. and send me my clown fish.

  9. Julie Barrett April 9, 2013 at 2:53 am

    I’m still irked over the time that someone who’d blogged for about 3 months decided to give out “top 100 personal development awards” and everyone went around saying how “honored” they were even though it was based on Alexa rankings and PR. They also included blogs that had been dead for over a year AND they excused that with,”Well they’re dead but they have merit because they were once popular.”

    I am sending him to business school after I get done with my withering stare.

    Yes, by all means consolidate and focus and send me a clown fish because the kids will love him 🙂

    • Jack April 9, 2013 at 9:11 pm

      So many of the awards and lists are popularity contests that aren’t based upon merit or any sort of logic beyond how compelling their begging for votes is.

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