How To Become A Social Media Superstar

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You don’t become a social media superstar by asking people if they would read this story.

I suppose if you shared a story about Plenty of Time and told people it is about how we never have as much as we think you might get somewhere…maybe.

And I would certainly never encourage you to read a post called The Five Dumbest Dad Bloggers either.

I suppose you might ask me why I keep linking to some of my older posts and I would tell you…because I can.

And because some of them are worth pointing out to those who haven’t seen them before.

Heck, many of the links in The Red Dress Club archives have some substance to them, I am proud of much of that fiction.

But this post is supposed to be another short place holder I used to keep the content flowing here.

That is because the blogosphere is a mean beast that requires consistent feeding and if you don’t feed the beastie the wee lads and lassies stop wandering by.

Guess I am not as good at disconnecting as I want to be or maybe I am sort of nervous about getting through the next two days.

BTW, if you are interested in reading some stuff and want more guidance than just a link to the archives you can try this.

How To Become A Social Media Superstar

If ever there was a title designed for linkbait that one is it.

I teach my children to own our work and to be proud of what we do. I also teach them to recognize some moments and some actions won’t make us proud.

The goal is to minimize those.

As for using linkbait, well I am not ashamed or proud of doing so. I use whatever tools I can to make things work here.

Part of that involves testing things out, like the new Postmatic system. I am thrilled with it, just check out It Is What Every Blogger Wants and the days since and all I see is increased engagement and more subscribers.

More importantly I see community starting to build again and that makes me happy.

The ability to comment through email has been awesome and that is how I kept in touch for three days without a computer.

I’d share more but I am up against it timewise so I’ll have to cut this piece short and say I hope I see you in the comments.

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17 Comments

  1. The Imp May 1, 2015 at 8:13 am

    I totally suck at click bait. I can never figure out if I’m just not that creative at 2am, when most of my stuff gets written (btwn toddler wakings) or if it seems somehow…sleazy? dishonest?

    Nah, it’s def the 2am thing. I’m a writer, and in this day and age, you do whatever you can to catch the interest of readers.

    Can you tell I’ve been dealing w/pukey kids and being sick myself?

  2. Janine Huldie April 30, 2015 at 7:14 am

    I love seeing a quick update here with clickbait included! Seriously, hope you are enjoying your bit of time off and thanks though for staying slightly connected here with us! 😉

  3. Gary Mathews April 30, 2015 at 6:17 am

    Nothing to be ashamed of using linkbait the goal is for as many people to read it as possible right?

  4. Larry April 30, 2015 at 5:32 am

    People feed it so much and it has indeed become a beastie.
    Sometimes, I’d much rather walk away. Tame the beastie. It needs a diet.

  5. Jason April 30, 2015 at 4:56 am

    Thanks as always, Jack. We had a fantastic launch yesterday with lots of good attention and many kind words from all over the world. There were some haters as well, who still don’t understand why you would want people to leave a comment by email… but they will come around.

    I want to change the narrative a little bit around hits, to point out that while page views are great, page views which are just a returning visitor are not that important. What is more important, for community as well as business and SEO, is lively discussion and a sense of belonging.

    Do you know any actual data surrounding how comments influence search ranking?

    • Jack April 30, 2015 at 4:17 pm

      Hi Jason,

      I don’t recall seeing anything recently, but I am working on two hours of sleep. In regards to monetization traffic is important but engagement should be weighted more heavily. If you are promoting a product it is better to be somewhere where there is significant interest in it and low traffic than the reverse.

  6. Jens-Petter Berget April 30, 2015 at 4:50 am

    Great linkbait 🙂

    What’s a superstar really? I know one person who is very visible on social media, he is all over the place. He is having fun doing it, and he is publishing pictures of himself in awkward situations. Is he a social media superstar? Or is the person who’s not visible, but gets a lot of traffic and sales a social media superstar?

    Very interesting discussion.
      From: The JackB (hello@email.gopostmatic.com) Sent: Thursday, April 30, 2015 08:26 AM To: jens@slymarketing.com Subject: How To Become A Social Media Superstar How To Become A Social Media Superstar     You don’t become a social media superstar by asking people if they would read this story.

    I suppose if you shared a story about Plenty of Time and told people it is about how we never have as much as we think you might get somewhere…maybe.

    And I would certainly never encourage you to read a post called The Five Dumbest Dad Bloggers either.

    I suppose you might ask me why I keep linking to some of my older posts and I would tell you…because I can.

    And because some of them are worth pointing out to those who haven’t seen them before.

    Heck, many of the links in The Red Dress Club archives have some substance to them, I am proud of much of that fiction.

    But this post is supposed to be another short place holder I used to keep the content flowing here.

    That is because the blogosphere is a mean beast that requires consistent feeding and if you don’t feed the beastie the wee lads and lassies stop wandering by.

    Guess I am not as good at disconnecting as I want to be or maybe I am sort of nervous about getting through the next two days.

    BTW, if you are interested in reading some stuff and want more guidance than just a link to the archives you can try this.

    How To Become A Social Media Superstar If ever there was a title designed for linkbait that one is it.

    I teach my children to own our work and to be proud of what we do. I also teach them to recognize some moments and some actions won’t make us proud.

    The goal is to minimize those.

    As for using linkbait, well I am not ashamed or proud of doing so. I use whatever tools I can to make things work here.

    Part of that involves testing things out, like the new Postmatic system. I am thrilled with it, just check out It Is What Every Blogger Wants and the days since and all I see is increased engagement and more subscribers.

    More importantly I see community starting to build again and that makes me happy.

    The ability to comment through email has been awesome and that is how I kept in touch for three days without a computer.

    I’d share more but I am up against it timewise so I’ll have to cut this piece short and say I hope I see you in the comments.

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    • Jack April 30, 2015 at 4:15 pm

      I asked the same question a while back. I don’t know how to provide a single definition of what a social media superstar is. I think the initial question and answer are tied into what sort of goals you established and if you are hitting your metrics.

  7. Tony Dowling April 29, 2015 at 10:41 pm

    Hi Jack! I like this postmatic thing too, as I haven’t had time to read your stuff for ages, but suddenly, as you pop into the in box, there you are again! One comment on it for me though, I do miss reading the what others might be saying through using this mechanism for comments. I guess even that one or two extra clicks is just too much effort lol! Great to see how far the blog has come along since I read it last too. Nice work 🙂

  8. Chloe Jeffreys April 29, 2015 at 10:29 pm

    You are a superstar. And your linkbait always cracks me up. And I can’t resist your emails. I think it’s working.

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